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            Flyknit Lunar 3
Initiative for Flyknit Lunar 3 at NTNY. The design of Town Square featured a large string build referencing the Flyknit of the shoes along with campaign imagery in 2 large scale light boxes. The initiative also featured pedestals with touchable product on string columns representing 3 different categories of footwear.
 
             
             
             
             
             
             
             
             
             
             
             
            Concept Sketches
Early iterations for the design of Town Square in NTNY.
 
            Pedestal concept revisions
 
            Presentation Renderings
 
             
            